{"id":2973,"date":"2024-01-11T10:00:00","date_gmt":"2024-01-11T09:00:00","guid":{"rendered":"https:\/\/smaaart.fr\/blog\/?p=2973"},"modified":"2024-07-25T14:35:47","modified_gmt":"2024-07-25T12:35:47","slug":"le-boom-des-smartphones-reconditionnes-en-france-smaaart-intervient-sur-tf1","status":"publish","type":"post","link":"https:\/\/smaaart.fr\/blog\/le-boom-des-smartphones-reconditionnes-en-france-smaaart-intervient-sur-tf1\/","title":{"rendered":"Le boom des smartphones reconditionn\u00e9s en France : SMAAART intervient sur TF1"},"content":{"rendered":"\n<p>SMAAART a ouvert les portes de son usine \u00e0 TF1, dans le cadre de l&rsquo;\u00e9mission <strong>Sept \u00e0 Huit<\/strong> diffus\u00e9e le dimanche 7 janvier 2024. Le reportage plonge au c\u0153ur du march\u00e9 en pleine expansion des smartphones reconditionn\u00e9s. Il met en lumi\u00e8re l&rsquo;engagement de SMAAART envers la qualit\u00e9 et l&rsquo;<strong>impact environnemental positif <\/strong>de nos produits. D\u00e9couvrez les coulisses de notre usine et de ce reportage.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SMAAART ma\u00eetrise toute la cha\u00eene de valeur du reconditionnement<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog-1024x576.jpg\" alt=\"Nathan, r\u00e9parateur polyvalent chez SMAAART, film\u00e9 par TF1\" class=\"wp-image-2975\" srcset=\"https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog-1024x576.jpg 1024w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog-300x169.jpg 300w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog-768x432.jpg 768w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog-1536x864.jpg 1536w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Les t\u00e9l\u00e9spectateurs ont eu l&rsquo;occasion de rencontrer nos \u00e9quipes. \u00c0 commencer par Lo\u00efc, charg\u00e9 du <strong>contr\u00f4le esth\u00e9tique<\/strong> des smartphones. De son \u0153il minutieux, il d\u00e9niche tous les d\u00e9fauts esth\u00e9tiques que pr\u00e9sentent les appareils que nous recevons : micro-rayures, rayures, \u00e9clats, casses,&#8230; qui sont interpr\u00e9t\u00e9s par notre algorithme pour donner une note esth\u00e9tique \u00e0 nos produits. Suivi par Cl\u00e9ment qui r\u00e9alise l\u2019audit fonctionnel de l\u2019appareil \u00e0 l\u2019aide de notre application de test. Ces informations sont transmises ensuite aux \u00e9quipes de r\u00e9paration dont fait partie Nathan. Il partage sa passion et son savoir-faire dans la <strong>restauration des fonctionnalit\u00e9s et des \u00e9l\u00e9ments cosm\u00e9tiques<\/strong> des smartphones.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog2-1024x576.jpg\" alt=\"A gauche Jean-Christophe ESTOUDRE, Pr\u00e9sident de SMAAART. A droite Geoffroy MAROT, Directeur des Achats de SMAAART\" class=\"wp-image-2983\" srcset=\"https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog2-1024x576.jpg 1024w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog2-300x169.jpg 300w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog2-768x432.jpg 768w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog2-1536x864.jpg 1536w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog2.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>En amont, une entrevue avec Jean-Christophe, notre Pr\u00e9sident et Geoffroy, notre Directeur des achats, r\u00e9v\u00e8le l\u2019int\u00e9r\u00eat d\u2019un <strong>approvisionnement minutieux<\/strong> des t\u00e9l\u00e9phones usag\u00e9s et des pi\u00e8ces d\u00e9tach\u00e9es afin d\u2019assurer la qualit\u00e9 des produits reconditionn\u00e9s propos\u00e9s \u00e0 la vente.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le march\u00e9 du reconditionn\u00e9 est en pleine croissance<\/h2>\n\n\n\n<p>Le reportage de TF1 refl\u00e8te le changement de dynamique sur le march\u00e9 des smartphones. Actuellement, <strong>un t\u00e9l\u00e9phone sur cinq<\/strong> vendus en France est reconditionn\u00e9. Et <a href=\"https:\/\/smaaart.fr\/blog\/barometre-smaaart-ifop-2023-sur-le-marche-du-reconditionne\/\" target=\"_blank\" rel=\"noreferrer noopener\">les ventes ont doubl\u00e9 depuis 2018<\/a>, totalisant<strong> trois millions d&rsquo;appareils<\/strong> l&rsquo;ann\u00e9e derni\u00e8re.<\/p>\n\n\n\n<p>Ce ph\u00e9nom\u00e8ne s&rsquo;accompagne d&rsquo;une r\u00e9duction significative de l&#8217;empreinte \u00e9cologique. Plus de 80% de l\u2019empreinte d\u2019un smartphone \u00e9tant li\u00e9 \u00e0 sa fabrication. C\u2019est autant d\u2019impact \u00e9conomis\u00e9 lorsqu\u2019un utilisateur privil\u00e9gie l\u2019achat d\u2019un t\u00e9l\u00e9phone reconditionn\u00e9 \u00e0 un neuf.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">La qualit\u00e9 et la transparence, enjeux essentiels pour la p\u00e9rennit\u00e9 du march\u00e9<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog1-1024x576.jpg\" alt=\"\" class=\"wp-image-2981\" srcset=\"https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog1-1024x576.jpg 1024w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog1-300x169.jpg 300w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog1-768x432.jpg 768w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog1-1536x864.jpg 1536w, https:\/\/smaaart.fr\/blog\/wp-content\/uploads\/2024\/01\/redimensionnement-photos-blog1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Le journaliste enqu\u00eate et met en avant l\u2019int\u00e9r\u00eat de la transparence des acteurs du march\u00e9 pour assurer un bon niveau de qualit\u00e9 des produits, la satisfaction des consommateurs et le d\u00e9veloppement du march\u00e9 vertueux du reconditionn\u00e9. Ensemble, nos collaborateurs forment une \u00e9quipe d\u00e9di\u00e9e \u00e0 vous fournir des smartphones reconditionn\u00e9s d&rsquo;une qualit\u00e9 irr\u00e9prochable.<\/p>\n\n\n\n<p>Pour consulter le reportage et voir une pr\u00e9sentation de l&rsquo;usine de reconditionnement d&rsquo;Econocom Factory et de la marque SMAAART, vous pouvez <a href=\"https:\/\/smaaart.fr\/video\/7A8_SMARTPHONE_RECONDITIONNE.mp4\" target=\"_blank\" rel=\"noreferrer noopener\">visionner le replay ici<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SMAAART a ouvert les portes de son usine \u00e0 TF1, dans le cadre de l&rsquo;\u00e9mission Sept \u00e0 Huit diffus\u00e9e le dimanche 7 janvier 2024&#8230;.<\/p>\n","protected":false},"author":17,"featured_media":2989,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3],"tags":[52,134,51,460,551,116,11,550],"class_list":["post-2973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cest-smaaart","tag-economie-circulaire-2","tag-france","tag-reconditionne-en-france","tag-reconditionnement","tag-reportage","tag-rse","tag-smartphone-reconditionne","tag-tf1"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SMAAART sur TF1 : les smartphones reconditionn\u00e9s en France<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez le reportage exclusif de SMAAART dans Sept \u00e0 Huit sur TF1. 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